Episode 20

Reaching audiences and influencing sales conversations with Co-founders of Storybook Marketing

Global Head of Demand Gen at Cognism is joined by Liam Maroney and Graceanne MacDonald, co-founders of Storybook Marketing. Each advocates for demand gen, they discuss the impact demand gen can have on reaching and building relationships with core audiences.

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The Loop
Interviewing marketing leaders to keep you in the loop on what works - and what doesn’t - in the modern B2B landscape.

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