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Episode 15

The LinkedIn vs Google ads dilemma: Proving what actually drives B2B pipeline with Srikrishna Swaminathan, with Co-Founder and CEO of Factor.ai

Published on: 2nd December, 2025

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Episode 14

The Paid vs Organic Reporting Dilemma, with Fran Langham, Director of Demand Generation at Cognism

Published on: 18th November, 2025

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Episode 13

The chat-based search dilemma: Is Keyword Research Obsolete? With Zak Ali, Finder

Published on: 4th November, 2025

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Episode 12

The Post-Test Drop-Off Dilemma: Why Wins Fade with Estelle Marasigan, Website and Creative Services Lead at Cognism

Published on: 21st October, 2025

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Episode 11

Beyond the ICP: Rethinking Reach in B2B Marketing with Deivis Rupslaukis

Published on: 7th October, 2025

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Marketing Dilemmas

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