Episode 43

Prioritising forward thinking marketing and risk taking with Steve Armenti, Demand Gen Lead at Google

Cognism's Global Head of Demand Gen, Fran Langham speaks to Demand Gen Lead at Google, Steve Armenti about what demand gen means in the context of Google, how to get gifting campaigns within ABM right and lots more!

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The Loop
Interviewing marketing leaders to keep you in the loop on what works - and what doesn’t - in the modern B2B landscape.

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