Episode 75

Creating Enterprise Demand with 1:one Account-Based Marketing with Demand Gen Lead, Tim Hughes and VP of Paid Acquisition, Liam Collins

Cognism's Demand Gen Lead, Tim Hughes speaks to VP of Paid Acquisition, Liam Collins about how we have built our own ABM playbook at Cognism - specifically selecting and targeting our 1:one accounts to drive demand.

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The Loop
Interviewing marketing leaders to keep you in the loop on what works - and what doesn’t - in the modern B2B landscape.

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